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Post by Deleted on Jan 14, 2023 16:44:50 GMT -5
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Post by elsa on Jan 14, 2023 19:05:40 GMT -5
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Post by Deleted on Jan 15, 2023 9:13:36 GMT -5
From Deadline Hollywood 20 hours ago regarding box office.. this total is higher than the Friday projection of 9.5 for 4 days..but still should be higher to me. The news in this article was that the “The pic cost in the low $20Ms, with a P&A in the same range. Lionsgate has launched these action pics for dudes before, with a theatrical-to-home entertainment ratio where the latter window overperforms with its prime audience.” Not sure if that means what Lionsgate paid for the film or the production budget?. Deadline will be updating this info this afternoon and International box office should be posted as well. The International number won’t be high since the film was only released in 5 regions, the film will be released over the next 5 weeks in 23 more international regions, most around the original release date of January 27th. Quote—
Lionsgate’s Plane secured a $3.5M Friday, $10.5M-$11.7M 4-day in fifth, the latter range besting the studio’s expectations. The comp for the Gerard Butler title is Universal’s Ambulance, which posted a 3-day of $8.7M. Plane is around $9.5M over 3 days. The movie gets a B+, which is the same grade as the last notable early winter meat-and-potato guy action film , which was pre-pandemic, Guy Ritche’s The Gentleman in January 2020 ($10.6M opening, 3.4x multiple, $36.4M domestic final). PostTrak exits here are also good at 83% and a 63% recommend. Guys showed up at 54%, 47% were between 18-34, with 51% over 35. Diversity demos were 44% Caucasian, 24% Latino and Hispanic, 17% Black, and 15% Asian/other. Plane flew best in the South and the West, where nine of its top ten runs came from. The pic cost in the low $20Ms, with a P&A in the same range. Lionsgate has launched these action pics for dudes before, with a theatrical-to-home entertainment ratio where the latter window overperforms with its prime audience.
RelishMix counts a social media universe for Plane across Instagram, Facebook, TikTok, Twitter, and YouTube at 35.1M, which is “under norms.” However, the cast is tub-thumping the pic, with Gerard Butler pushing to his near 16M fans, Mike Colter to 366K, and Daniella Pineda to her near 180K Instagram followers.
Chatter on social is mixed for the pic, says RelishMix: “Gerard Butler fans are excited for a fresh chase, race or fight for the new year, plus added excitement for Tony Goldwyn and Mike Colter — while chatter questions the Airbus aircraft with comparisons to recent flight delays in the news — while other fans wonder if ‘plane may be plain.'”
Full article -
deadline.com/2023/01/box-office-plane-gerard-butler-the-avatar-way-of-water-m3gan-1235221135/ |
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Post by Deleted on Jan 15, 2023 16:10:34 GMT -5
Box office News not great for PLANE it remained the same. Now, the headlines highlight that Tom Hanks film beat Gerry’s Plane. Hollywood Reporter even reported that Tom Hanks film was in less theaters than PLANE.. which was not correct.. Hanks film expanded to 3,800 theaters Plane was only in 3,000. How can a entertainment magazine get those stats incorrect. Anyway any negative reporting like this win by Tom Hanks can affect interest. My husband has been watching the NFL wild card football games all weekend and these games will be going on every weekend until the Super Bowl in February so it could hold back the guy audience interest in going to any movie. Here is the link to deadline Hollywood update deadline.com/2023/01/box-office-plane-gerard-butler-the-avatar-way-of-water-m3gan-1235221135/New headline “Moviegoing Happens Over MLK: ‘Avatar 2’ Now At $38M 4-day, ‘M3GAN’ Moves $21M+, ‘Puss In Boots 2‘ Hits $110M+, ’Otto’ Bright At $15M – Update” quote - Even Lionsgate’s Plane is besting its projections with a $10M 3-day, $11.6M 4-day, which is right in the neighborhood of STX’s pre-pandemic guy action pic, The Gentlemen, which did $11.4M over a nonholiday, four-day stretch during the last weekend of January. Plane, like Gentlemen, has a B+ Cinemascore. Plane star Daniella Pineda celebrating the movie over the weekend, giving a shoutout to fans, and even heading to the cinema with friends to see it. |
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Post by Deleted on Jan 16, 2023 16:03:37 GMT -5
Deadline Hollywood did another update this morning and provided more info on the making of the film
it seems Sundays box office secured another $300,000.
quote “Still waiting on Lionsgate, but its Gerard Butler action movie Plane looks like it was $300,000 higher than what was reported with $2.9M yesterday. If so it will get the movie to a $10.2M three-day and $12M four-day total per AM estimates.”
And they noted this new info which is confusing on the production of the film. I don’t know how Gerry got this movie made during COVID
“To clarify: There was a whole back and forth with this movie. Lionsgate first took domestic and a selection of foreign rights off the table at AFM 2019. Lionsgate has taken rights for North America, Latin America, the UK and India, back then with CAA Media Finance brokering domestic rights, and MadRiver International hanlding the rest of the world. Then Lionsgate exited in November 2020 because the production couldn’t get Covid insurance and the risk became too great a pic that was budgeted at $50M. Originally, Plane was suppose to be shooting in Malaysia but stalled because of a COVID spike there. Then Solstice Studios (remember, them?) stepped in to save the film, taking global rights and apparently finding a way to self-insure the film. But by May 2021, the final points in the Solstice deal couldn’t be agreed upon and so Lionsgate re-acquired the project (N.A., India, UK, and Latin America) for what I’m told was in the low $20M range with the pic shooting in Puerto Rico. P&A spend was also low $20Ms. Lionsgate re-boarded the movie as the world was beginning to open up in the spring/summer of 2021.”
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Post by Deleted on Jan 16, 2023 22:09:34 GMT -5
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Post by elsa on Jan 17, 2023 8:50:10 GMT -5
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Post by Deleted on Jan 17, 2023 14:18:56 GMT -5
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Post by Deleted on Jan 17, 2023 21:19:03 GMT -5
International box office for regions Iceland &Mexico. Rollout Rollout DOMESTIC (93%)
$11,835,674. INTERNATIONAL (7%) $894,833. WORLDWIDE $12,730,507Domestic Market Release Date Opening. Gross Domestic Jan 13, 2023 $10,265,326 $11,835,674 Market Release Date Opening Gross Iceland Jan 13, 2023 $4,940 $4,940 Market Release Date Opening Gross Mexico Jan 13, 2023 $793,976 $889,893 www.boxofficemojo.com/releasegroup/gr3733869061/?ref_=bo_ydw_table_1 |
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Post by Deleted on Jan 17, 2023 21:46:42 GMT -5
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Post by beautifuladdiction on Jan 18, 2023 8:45:45 GMT -5
Very nice interview and playing homage to momma... good son 🫠 and.... they speak the truth, it was an awesome kickass film! Gerry did a fabulous job with his character and you felt like you were right there with him. And yes, the intensity is WOW! At some points we didn't even realize we were leaving in gribbing the seats 😄😄 it just keeps giving more and more.... great great film!
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Post by Deleted on Jan 18, 2023 14:37:22 GMT -5
plane still can’t get a big box office day,,again it stays in 5th place 5) Plane Lionsgate $1,072,586 -32% 3,023theaters @$355 total $12,908,260. Tuesday usually brings in the largest totals during the weekday releases. The film 🎥 still needs a bigger PR push for this weekend or theaters could be cut in the 3rd weekend if theaters aren’t making money. I was hoping they would add theaters not cut them back, The top 4 movies are all in 3,800 + theaters compared to 3,000 for PLANE and that makes a difference also.  Box office will improve. |
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Post by elsa on Jan 19, 2023 7:19:12 GMT -5
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Post by Deleted on Jan 19, 2023 9:42:34 GMT -5
I haven’t seen any tv spots for PLANE but Tom Hanks film tv ads are still going strong, plus his wife, the producer of his film is still scheduled on late night shows this week. This upcoming weekend only has one wide release scheduled- so this would be worth another push for the film. The main problem is the NFL playoffs are now in their 2nd week of eliminations are 8 teams playing, 2 afternoon games and 2 night games Sat. & Sun. Poor release date for PLANE was chosen.
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Post by Deleted on Jan 19, 2023 15:35:03 GMT -5
Looks like a few of the local TV interviews Gerry did on Monday/Tuesday were held over by a few stations and a interview in Detroit and in Charlotte aired them today - now we need some tv spots tonight for Friday’s 2nd week box office. |
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Post by lolita on Jan 19, 2023 17:18:06 GMT -5
They are still showing trailers because I saw two today on different channels.
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Post by Deleted on Jan 19, 2023 19:22:05 GMT -5
Glad to hear that Lolita, because PLANE is still at #5 and the weekly numbers are disappointing with no significant increases even with the good critic and audience’s great 94% favorable reviews. Exit polls were positive and word of mouth should have been successful to pull in audiences.
The projected box office for PLANE this weekend is to have a drop of 50% from the $10 million 3 day weekend total. Which will be $5million and that will drop it to #6 because the only wide release is estimated to be #5 with box office of 6.8 million. The only bright spot is that the film will have 25 international releases starting on its original release date of 1/27.. depending on the theater counts in these areas I think the film. Should make at minimum low estimate of $35 million. U.S, Box office could make it to $30 million if theater count is maintained at 3,000 theaters. 🤞. It will make money, but not the big hit that Gerry deserves.. definitely wrong release date!
As of Wednesday January 18th.
5 (5) Plane Lionsgate — $613,233 -43% theaters 3,023. @$203 Total $13,521,493
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Post by elsa on Jan 20, 2023 3:44:01 GMT -5
Small article on the DM www.dailymail.co.uk/tvshowbiz/article-11655043/ALISON-BOSHOFF-Gordon-Ramsay-goes-boil-triple-decker-flop.htmlGreat Scot Gerard Butler, 53, is back as an action hero in the film Plane, which comes out in the UK next Friday. Written by British author Charles Cumming, it tells the story of a commercial pilot who makes an emergency landing on a war-torn island and then has to work with a prisoner to try to save his passengers from kidnappers. Cumming first wrote an outline in 2015, and at one stage Will Smith was going to star. During filming in Puerto Rico, Butler managed to rub 'green fluid' from the plane wheels onto his face while mopping his brow. 'Suddenly, it's in my throat, it's in my mouth, it's up my nose, it's in my eyes, it's burning my face, and I mean burning. And it turns out this is essentially phosphoric acid!' The actor was treated on set by medics, but his face was on fire 'for hours' afterwards. The film took $11.6 million in its opening weekend in the U.S, and comes out here next Friday. |
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The Plane
Jan 20, 2023 8:29:44 GMT -5
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Post by elsa on Jan 20, 2023 8:29:44 GMT -5
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Post by Deleted on Jan 20, 2023 14:30:04 GMT -5
Well, not sure why but all of the movies this weekend have secured 3,800 theaters including the new release Missing, Only Plane is still at 3,000 theaters. I feel it is the R rating keeping the theater count lower all if the other movies are PG13. Projections are still indicating PLANE will not be in the top 5 this weekend. I was hoping it could, but the new movie Missing with that higher theater count will make that impossible. This sucks!
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